The STANDOUT Agency Podcast.
Father-and-son advisors Gareth and Callum Healey on what it really takes to build a differentiated, well-run marketing agency. Gareth on strategy, operations and growth; Callum on AI and where it’s genuinely changing how agencies work.
No theory for theory’s sake – just sharp, practical conversation built on real advisory work with real agencies. New episodes weekly, in video and audio, wherever you listen.
Episodes
Every episode is filed here as soon as it is published.

EPISODE 2: Why the AI Guy Wants Your Timesheets
Why does the AI guy want you to keep filling in timesheets? Gareth and Callum on the data agencies are throwing away — and why AI raises the stakes on time recording, not lowers them.

EPISODE 1: Standstill to STANDOUT: What Actually Separates the Two?
What really separates agencies that stall from the ones that break through? In episode one, Gareth and Callum open up the thinking behind the STANDOUT Agency System – and where the whole idea began.
About the show
Each week, Gareth and Callum get into what actually separates agencies that plateau from agencies that build something that lasts. Gareth draws on decades of running agencies and advising agency founders on strategy, operations and growth. Callum brings the AI side – where it’s genuinely changing how agencies work, and where it’s just noise.
The conversation is built on the STANDOUT Agency System – the eight-pillar framework behind our advisory work – and the thinking in STANDOUT or Die.
Got a topic you’d like us to cover? Tell us here.